Mark Baker

Director of Tennis


    Mark has been coaching national to professional level players for more than 25 years.  Prior to starting at BTA, Mark was based in Florida coaching on the women's professional tour around the globe including all of the grand slams. Under his coaching, Mark’s players have won 22 national junior titles, 11 ITF titles, 8 professional titles, and many wins over current top 50 ranked professional players. In 1998, Mark founded the Baker Tennis Academy in Dayton, Ohio as well as designed, built, and co-owned the South Regency Tennis Center. Before building the Baker Tennis Academy, Mark was the Director of Junior Tennis at the Dayton Indoor Tennis Club in Ohio for 5 years.  Mark continues to develop national and international level players, many of which are currently playing on division 1 college teams.


Specific Coaching Experience:

  • Professional coach to 5 tour players ranked from 50-800

  • Coached at all 4 of the grand slams

  • Nick Bollettieri Tennis Academy talent scout 

  • Coached #1 singles player in Jr. Fed Cup (Germany) 

  • USTA Player development (National Training Center; Florida) 


Notable Achievements of his Players:

  • ITF Junior Orange Bowl - G18s Champion

  • US Open Juniors - G18s Finalist 

  • USTA National Hard Courts - G18s Champion

  • ITF Winter International - G18s Winner 

  • ITF International Hard Courts - G18s Winner 

  • USTA Easter Bowl Spring National - G18s Winner 

  • USTA Winter Nationals - G14s Winner 

  • USTA National Clay Courts - G12s Winner 

  • #1 ITF Junior (2005)

  • #1 US junior in girls 12s, 14s, and 18s (2000-2004)



David Vest



    David Vest, a three- time winner of the Ohio Valley Conference’s Coach of the year award and the recipient of co-coach of the year honors in the southern conference is in the midst of his 10th season as the head coach at Samford University.  He was named the the position on Aug. 2, 2007, and has already led the bulldogs to a conference championship and an NCAA tournament appearance.  prior to taking the reins at Samford, vest served as the assistant head women coach at the University of Kentucky for 2 seasons.  During this time he helped coach the women's team to a ranking of no. 13 in the nation in 2006.  Before moving to the university of Kentucky, vest was the head mens and women coach at Morehead state for four seasons.  He was names the OVC coach of the year in both 2002 and 2005 after he led the eagles to school record totals in wins each season.


Kendal Holladay



    Kendal played college tennis at Case Western Reserve University in Cleveland Ohio where she played first and second singles. She reached a high raking of number 21 in the region and made the UAA all conference team.  During juniors Kendal was a nationally ranked player in addition to being the number 2 ranked player in Alabama.  Kendal recently graduated from UAB with a degree in accounting and finance.    

Eduardo Lourido


Eduardo competed at the international level as a junior player. He was the #1 ranked 18 & under boys player in his country of Ecuador, top 10 in South America and his highest junior world ranking was #285. Eduardo also competed in multiple draws of mens professional tournaments. After competing as a junior player in South America, Eduardo went on to playing Division 1 tennis at Samford University where he played as high as #2 in singles and #1 in doubles. He also won two individual tournaments in the fall seasons. Eduardo became a scholar athlete and was awarded the All-Conference team award. While playing at Samford, Eduardo completed his business degree in Finance and Management and is currently pursuing his MBA. After completing his undergraduate degree Eduardo went on to be the Mens graduate assistant coach at Samford University during the 2020-2021 season and during that year the team finished #2 in their conference.